The definition of insanity is doing the same thing over and over again and expecting different results. Many of us have heard this saying before but, I wonder how many of us... Continue »
Lately it seems that the one constant thing in the real estate market is change. Real estate agents have to adapt to the influence of the Internet and how it affects the way... Continue »
The number of real estate agents using call capture systems continues to grow. Agents are seeing the benefits of its power to generate leads, track their advertising, and increase... Continue »
When it comes down to it, a real estate agent is in the relationship business. Buying or selling a home is an emotional thing. It can be a happy occasion, a sad occasion or... Continue »
Probably the most obvious reason for using a RealtyOne800® Adtrakker call capture hotline is the lead generation. When asked, that is the number one benefit that our customers... Continue »
One marketing tool that I find is not utilized to its fullest by real estate agents is their business card. Yes, they are always willing to give it out to everyone they meet,... Continue »
According to the 2006 National Association of REALTORS® Profile of Homebuyers and Sellers, homebuyers are using a number of different sources when looking for information about... Continue »
Most real estate agents are not marketing experts. They did not get into real estate on their way to a lucrative marketing career. In fact many agents don’t know anything... Continue »
Would you trust a financial advisor that was not able to track your investments and tell you which ones were doing well and which ones should be reconsidered? I bet you wouldn’t. ... Continue »
In today’s world, it’s uncommon for a business to be successful without a website. That goes for any business whether you buy, sell, service, manufacture or even trade. ... Continue »